I see there has been a question on wotmania about whether there are more male or female readers. I don’t know how it runs in the States, though attendance at my signings seems roughly equal, but I do have a fairly good idea about Britain. My British publisher commissioned a survey to identify my readership so they would know where to put advertising. The study said that my readership matched the demographic of Britain within the margin of error for the survey as to age level, income level, educational level, political party belonged to, newspaper read, magazines read, area of the country lived in…and gender. It was, in the words of the managing director, an ice cream scoop taken out of Britain.
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